Rhonda is the Editor-At-Large, Beauty & Fashion for the Best Health Magazine, and we had the lovely opportunity to meet and chat with her at the Green Living Show (and yes, at Clean Care's booth)...
How did you first learn about potential harmful ingredients lurking in the beauty and personal care products?
From its start, Best Health magazine has made coverage of ingredients in beauty products one of its focuses for the Look Great section, and is a leader in breakthrough science of beauty stories. We know that more consumers are reading labels and wondering about what’s in their cosmetics. I would say I look at ingredients more than “harmful” ingredients. We want to know what the studies say, and we hire leading health/science writers. When I started working on Best Health in 2008, the natural, organic and so-called “green” beauty product category was growing rapidly. These products were no longer just in health food stores, they were moving into drugstores and grocery store aisles. So, learning about them has become a focus. And we feature them in each issue on a gorgeous Green Winners page.
What is one fact about the beauty industry that you always seem to share with others?
That it is regulated.
What made you get involved with the Clean Beauty Awards?
I was invited! It’s an early initiative, and I’m intrigued to see where it goes. “Judging” products is not easy.
What inspired you to be a Beauty Editor of a magazine?
I have had a career in what is called the “service” side of magazines—fashion, beauty, home decor--from writing and editing to senior management. I’ve worked on Best Health magazine since its inception in 2008, first as a consultant to build the beauty side of the magazine during the launch. I welcomed the opportunity to be involved in a magazine that takes a holistic approach to health and beauty. I like that many of our stories have a global slant. On the personal side, I’ve always been interested in trends across a wide discipline. I’m a keen observer of the business side of beauty, the marketing and advertising. I’m fascinated by how companies position themselves in the market, and also by the history of some companies.
What is your personal mantra/motto that keeps you inspired or motivated?
I’m always interested in the new.
What is one advice you would give to your younger self?
We’re all part of a team – mentors, colleagues, advisors. Seek out advice and draw from the best. I try and tell my kids: When help is offered, grab it.
Connect with Rhonda on Twitter, she would love to chat: @RhondaRovan #cleanbeauty14